Kinvara Private Hospital
Website Design and Digital Marketing Services
Sector: Healthcare
The Client
Kinvara Private Hospital is a state-of-the-art private hospital based in South Yorkshire, they came to us for help designing and building their website, improve and streamline their digital marketing assets and online branding materials, automate their overall digital marketing strategy and grow their digital presence.
We set out to build a stylish and classy brand identity that could be integrated into the website’s appearance.
The Website
Website Design & Development
We began by creating a staging website and created several layouts for Kinvara to choose from, once the layouts were approved we set about building the websites general pages, part of the strategy to improve their website conversions was to improve the UX/UI of their patients experience. A redevelopment of their website allowed us to look at the design and also the functionality of the website and improve the user experience as a whole, as well as looking to improve patient confidence with rich content, images and video integrations
Persuasive Design
It is important to remember that a website is not merely a product, it is an extension of the brand. Our design for Kinvara Private Hospital demonstrates this philosophy.
WordPress Integrations
In order to create a high-level performance we went through vigorous testing phases, we ensured a full image compression was completed to increase page load speed along with other high-level performance integrations
A number of bespoke features were added such as team members page layouts, and woo commerce integration for consultation bookings.
SEO & Content
During the build, we actively implemented an onsite SEO strategy on the pages using Yoast along with content writing on new pages across the site.
Content is king and it still matters! It’s our experience, and I think anyone in SEO would agree, that if you want to rank high in search, your meta tags need to accompany high-quality content that focuses on user satisfaction.
We also implemented a number of Map Citations to improve local rank.
“I can’t speak highly enough of Paul and his team at Angry Apple. They helped us develop an excellent website which is everything I wished for and more. The feedback from patients has been terrific. Paul and his team are available, look after you personally and no question goes unanswered.
You won’t regret working with them.”
