A Message to our Employees and Customers on Covid-19
The safety of our employees and customers are our primary concern. There are a number of measures we’re taking to ensure we manage to safely get through this situation while continuing to serve our customers effectively. As we work as a community to prepare for the...
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Virtual Events on LinkedIn
In a matter of weeks, coronavirus has changed the world of work. As businesses prioritise the safety of their communities, many in-person events and gatherings have been cancelled. This leaves people looking for ways to stay connected. We’ve heard from a lot of you as...
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Do people trust their search engine results?
Google Search Engine Google has always tried to make sure that the highest possible content is shown whilst using their search engine. However, over the past several years they have been putting in even more effort to ensure that its search results are consistently...
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Link Building Tactics that Work
Since the inception of search engine optimisation, link building has been one of the key ranking factors for websites so they could appear higher in search engine results pages (SERPs). It’s categorized as common practice in the field of SEO, with many marketers...
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5 Types of Internet Marketing you should use
What Is Internet Marketing? Internet marketing (also known as online marketing, digital marketing, emarketing, or web marketing,) is an all-inclusive term used to describe marketing activities conducted online. For this reason, internet marketing encompasses a wide...
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Managing Your Online Privacy and Advertisements
Managing Your Online Privacy Check the icons on any advertisements you are shown When you go into a website there is often advertisement that appears somewhere on the page. If there is any advertising on the web page, then you will usually see a small blue icon in the...
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Beat the Competition Using Influencer Marketing
Influencer Marketing It’s fast proving to be one of the most effective marketing tools to get your word out there. A huge number of SMEs have effectively used this technique to grow exponentially over the last few years. What Is Influencer Marketing? Now, for those of...
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7 Reasons you need a mobile friendly website
On average, people are spending 5 hours on their smartphones a day. More than half of smartphone users have discovered a new company or product when searching on their smartphones. Having a mobile-friendly website isn’t just a good idea – it’s imperative. Read on for...
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SharpSpring’s Paid Advertising Platform, Perfect Audience
It’s official and we couldn’t be more excited: Perfect Audience, a digital advertising and remarketing platform, has been acquired by SharpSpring. The addition of Perfect Audience allows our clients to reach beyond email and your own websites to reinforce branding and...
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The importance of your use of words for Google ranking
Word variation The words that you choose to use within your website is key to ranking on Google but also because it makes the text so much easier to read. Using the same word over and over again will become repetitive and boring. This will lead to readers clicking...
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What is Marketing Automation Software?
Marketing Automation Taking an active role in your marketing is a critical part of helping your business succeed. With competition fiercer than ever in just about any industry, you can’t rely on a philosophy of “if you build it, they will come.” However, the need to...
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5 ways to Grow Your Small Business
Growing a small business is difficult, It is one of the hardest challenges many will face when setting up a new venture. Rapid growth won't happen instantly, but there are a few steps you can take to keep your business moving in the right direction. It will take time...
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